Thriving NOT Surviving

Eating is needed to survive, yep? … but what we put in our bodies is also important.

Here's an example - would you eat cardboard?

You could! Our bodies WOULD digest it, and in one scientific study conducted by the University of Michigin it was in fact concluded that eating the box that your cereal is contained in had more nutritional value and would lead to a longer life expectancy than eating the cereal within it - even the "wholegrain" "healthier" ones!

The problem is not the grains themselves - but how they are processed!

Exposed to very high temperatures and pressures, breakfast cereal is not only unhealthy but is even potentially poisonous. The machine that makes cereal is called an extruder which takes in the grains along with water and ten forces it through tiny openings to create the little Os, flakes, puffs, or whatever other shape they think will attract you.

Innocent enough? Well no! Studies have shown that this 'extrusion' process destroys nearly all the nutrients in the grain, and wipes out almost entirely any protein it had in its raw form. (To note... when the protein of a food is destroyed, what is left is a toxin!)

Further studies have shown that the process even wipes out the synthetic vitamins that the factory adds to make the cereal more 'nutritious' - so those of you relying on your cereal to get your daily dose of supplemented vitamins could well be being well and truly duped by those labels!

Furthermore, after being manipulated into their new shape, the cereals are sprayed with a coating of oil and sugar to give the cereal crunch and preserve it in its 'more nutritious' box. Recently surfaced due to the freedom of information act, having been hidden away for decades, is a study that was conducted way back in 1942 on mice. In this study it was found that mice fed just cereal created with extrusion died after 2 weeks, while those fed just refined white sugar and water lasted twice as long! The results of that study claimed that cereal was toxic - but this was then hushed up - huge amounts of cash are made by some big multi-national conglomerates as the mark up between grain and cereal is pretty tremendous!

So, what are we saying?

One of our 3 mantras here at Apteekki is "choose whole foods" and by that we mean food in its original state - you will only benefit from everything that a food has to offer you if you eat it in the state it was grown in, or as close to the state it was grown in (even blending a banana starts to diminish its nutritional value and that's why you should drink a smoothie immediately upon making).

Our monthly Buddha Bowl is always built around a full nutritional profile, ensuring you are getting all the macro and micro nutrients you can in combination with each other, and the majority of our menu (with the exception of our vegan cheeses) is as clean, nutritional 'wholefood' as you are going to get.

So, stop surviving and start thriving!
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